Junior Brand Manager Coca-cola ™breaks - Latin America job from The Coca-Cola Company in Rio de Janeiro, RJ, Brazil

Sunday 8th, May 2022

The Coca-Cola Company

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Rio de Janeiro, RJ


Retail and Fashion

The Coca-Cola Company is a reputed company based in Ballina, County Mayo. We are looking for talented professional from the field of Retail and Fashion to join our team as Junior Brand Manager Coca-cola ™breaks - Latin America.

Why being part of Coca-Cola Latin America?

We are accelerating our momentum as the fastest growing consumer goods company in Latin America. People are our focus when we collaborate with our diverse network of locally connected manufacturers and when we return every drop of water we use to communities and nature. We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.

For over 135 years, we have grown to become the most recognized brand in the world. Today, we have hundreds of brands that continue to grow, such as Fanta, Sprite, Aquarius, Fuze and more!

You will be part of this growth as Junior Brand Manager Coca-Cola™ - LATAM managing Coca-Cola brand strategy, positioning and communication, as a platform leader for Uplifting Breaks. You will collaborate in a multi-functional team, integrated in a global network, bringing light to the motivation of our consumers, and connecting it with their main occasion, drinking moments and passions.

If you are curious, innovative, likes to test, learn to scale, the Uplifting Breaks platform is your challenge.

Location: Flexible BR (SP or RJ)

What we expect from you:

  • develop mid-term (2-3 years) growth strategy and annual brand plans for the Operating Unit.

  • Illuminate the brand potential and strategy to inspire key customers and bottlers to drive support and commercial acceleration of brands in key markets and retail channels

  • Identify key business priorities and work with cross-functional partners and agencies to bring brand and retail marketing programs and supporting materials to the marketplace.

  • Lead cross-functional teams on work assignments and tasks; provide direction and manage timeline milestones to achieve KPIs and desired objectives.

  • Help manage local brand(’s/s’) NR, GP, DME.

  • Ability to help manage Operating Unit brand – inclusive of key strategies and innovative plans and initiatives – while motivating/leading, coordinating and working with key internal and external cross-functional partners to deliver on mid- and short-term objectives and business plan metrics.

  • Communicate with both internal and external parties

  • Responsible for sharing information, influencing others and negotiating with others

  • Qualification & Requirements
    Bachelor's degree required, MBA preferred.
    5-8 years of brand management, marketing, Trade Marketing or Shopper experience.

  • CPG experience

  • Fluent English

  • Understanding of Marketing concepts and operating strategies, strong financial acumen and business analytics

  • Motivate and influence others

What you will find working here:

  • Iconic and Innovative Brands: Our portfolio represents over 250 products featuring some of the world's most popular brands including Coca-Cola, Sprite, Fanta, Powerade and more!

  • Global Connections: Allows you to develop, enhance and maintain global connections that allow us to act faster and learn from people all over the world.

  • Driven by Purpose: A purpose-centric approach that empowers our people to protect the environment and the communities we serve, while providing safe, quality products.

  • Belonging to a Community: We are an Organization that believes in our ability to continually grow and build the right atmosphere where people feel safe and empowered, allowing everyone to bring their best to work.


Retail Marketing; Market Research; Brand Planning; Brand Strategy; Brand Management; Prioritization; Strategic Objectives; Marketing

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Skills required

How To Apply

Please submit your application as instructed in the job advert or Apply from Company Website