Content Creator And Copywriter (flomatika) job from Elabor8 in Melbourne VIC 3000, Australia

About the Client

A SaaS Startup in the fast growth Value Stream Management category, the client (Flomatika) was founded by a professional services firm (Elabor8) during the crisis in 2020 and subsequently spun out into its own business entity in 2021. The initial team members came across from the professional services firm, and now form part of a small, nimble, tight-knit and highly productive team.

The platform has a number of clients across Australia, North America and Europe and is currently signing up a partner network of professional services firms in every region to support its clients.

The Flomatika team is distributed and global in nature, across a few locations including Melbourne, Sydney, Brazil and the Philippines. All work happens remotely, but they see this as a strength rather than a weakness.

https://www.flomatika.com/ is a challenger brand looking to break new ground and lead in what is an early lifecycle Value Stream Management segment.

The Role

The client is looking for a well-rounded and experienced Copywriter, Content Creator and Social Manager and who will produce content to engage with B2B customers, who are predominately technology executives and practitioners through Web / Social and other Outreach channels.

In this role, you’ll be responsible for developing content and managing the social channels. You will be expected to work closely with the product and marketing teams to better understand the needs of our marketing campaigns, conduct research and develop engaging content that cuts through in a competitive landscape.

Key Responsibilities

• Creation of digital content such as landing page copy, blogs, articles, product brochures and general copywriting across various digital channels
• Script high-engagement social media content that reflects our brand’s voice
• Working alongside our digital marketing specialists and graphic designers to improve organic search rankings, content engagement and brand
• Provide creative input and recommendations for our marketing campaigns
• Review and proof of our marketing content and creative
• Develop innovative and engaging creative concepts for marketing campaigns
• Collaborate with the product and marketing team to plan, create, review, and execute copy across all touchpoints, including eDMs, websites, social media, video for all brands
• Develop clear, compelling, and engaging copy within brand guidelines and drive brand consistency across all communications
• Work across multiple campaigns at one time and ensure deadlines are met

Skills & Experience

• Tertiary qualification in Marketing, Journalism, English or similar
• 3+ years in a copywriting or similar role
• Exceptional Written English and Communication Skills
• 3+ years industry experience in B2B Content Marketing
• A proven track record for producing content that delivers high engagement and business results.
• Exceptional copywriting skills with excellent grammar, spelling and punctuation
• Experience in developing and adhering to brand voice, tone, and style

Who should apply?

We would also like to highlight that Flomatika values a culture of learning and support where professionals can grow and thrive.